Here’s my story about My Buddy. As a young kid I always wanted one of these–not sure why, I wasn’t lonely or anything, never had a desire for a brother. I wanted this mostly until I saw a My Pet Monster, and then I wanted that. But I digress–when I was five or six, my parents found a forgotten My Buddy just laying on the street somewhere. It was in decent condition except the head was a bit loose. My mom fixed it up and, despite my protests, gave it to Goodwill. I think it was intended to be some sort of lesson to me at the time, I don’t know. Anyway, I never did get a My Buddy.

Honestly, my favorite part of this ad is the ABC bumper at the beginning…I must have seen that a thousand times over the years. I miss those Saturday morning cartoon blocks. They seem to have gone the way of the dodo, thanks largely to the rise of all-day kids’ programming on cable channels like Nickelodeon and Cartoon Network.