Almost as long as there have been action figures, there have been variations of action figure characters. But it was Star Wars–with its Tatooine Luke, Dagobah Luke, Luke in X-Wing Outfit, Bespin Luke, Jedi Luke etc.–that proved kids and collectors were willing to buy the same character over and over again. Unfortunately, while the various Lukes made perfect sense, toy companies decided to create completely ridiculous variations of main characters in hopes that kids would still bite. This tendency would reach its nadir in the mid-1990s with the rise of Arctic Batman and so forth, but it still happens today.
But sometimes there’s an exception that proves the rule. Even I can’t deny Battle Armor He-Man had one of the coolest gimmicks ever seen.
It was functional, the designs looked great, and the result was a He-Man figure many kids preferred over the standard version. Mattel even imported the feature into their other famous boys’ brand, Hot Wheels.
When the time came to introduce Battle Armor He-Man (BAHM) into their adult collector-oriented Masters of the Universe Classics line, Mattel had to find a way to replicate the action feature without having to go through an expensive retool process. Their solution was to make three removable breastplates. Some fans were pleased, others not so much.
So the question, then, is this: Is Battle Armor He-Man still cool without his iconic action feature? (more…)


When Mattel began developing a toyline counterpart to Masters of the Universe geared toward girls, they didn’t stray too far from the formula that was working so well for He-Man and his pals. Eternia became Etheria, Skeletor became Hordak, the Sorceress became Lighthope, Battle Cat became Swift Wind, Orko became Cowl, He-Man became She-Ra, Princess of Power (POP), and Prince Adam became Adora.


